Hey, I'm

Saba,

Currently designing at CTRUH. Previously at BYJU’S.

Based in Bengaluru, India.

I specialize in Zero-to-One projects

Over the years, I’ve built a diverse toolkit — spanning product design, product management, storytelling, animation, coding, marketing, and launching campaigns.


I’ve led zero-to-one SaaS and XR products, scaling them across industries from commerce to learning. My entrepreneurial mindset means I’m constantly working on new ideas, pushing boundaries beyond design into strategy, execution, and impact.

TOOLS

FIGMA

FRAMER

DORA

MAZE

RUTTL

FLUTTER

AFTER EFFECTS

PREMIER PRO

PHOTOSHOP

ILLUSTRATOR

LOVABLE

V0

CURSOR

BOLT

TRAE

YEARS OF EXPERIENCE

YEARS OF EXPERIENCE

YEARS OF EXPERIENCE

6.5+

6.5+

6.5+

A proven track record of delivering outcome-focused design solutions.

A proven track record of delivering outcome-focused design solutions.

A proven track record of delivering outcome-focused design solutions.

PROJECTS WORKED

PROJECTS WORKED

PROJECTS WORKED

50+

50+

50+

Designed and launched over 50 successful projects at various agencies.

Designed and launched over 50 successful projects at various agencies.

Designed and launched over 50 successful projects at various agencies.

LED TEAMS OF

LED TEAMS OF

LED TEAMS OF

60+

60+

60+

Managed teams with 60+ members across different disciplines of design

Managed teams with 60+ members across different disciplines of design

Managed teams with 60+ members across different disciplines of design

BRANDS WORKED

BRANDS WORKED

BRANDS WORKED

25+

25+

25+

Designed for leading brands and companies across multiple industries.

Designed for leading brands and companies across multiple industries.

Designed for leading brands and companies across multiple industries.

Associate Director, Product Design

JAN 2025 - TODAY

CTRUH

Leading zero-to-one XR product initiatives for top-tier global clients, delivering immersive (AR, VR, MR) shopping experiences. Driving strategic product design in collaboration with sales, marketing, 3D, and engineering teams, with a focus on innovation, scalability, and business alignment.

Senior Product Designer

MAR 2024 - DEC 2024

CTRUH

Assistant Manager, Product Development

SEP 2023 - MAR 2024

BYJU’S

Creative Lead, Product Development

JAN 2022 - SEP 2023

BYJU’S

Senior Creative Associate, Product Development

AUG 2021 - JAN 2022

BYJU’S

Creative Associate, Product Development

JUN 2019 - JUL 2021

BYJU’S

Associate Director, Product Design

JAN 2025 - TODAY

CTRUH

Leading zero-to-one XR product initiatives for top-tier global clients, delivering immersive (AR, VR, MR) shopping experiences. Driving strategic product design in collaboration with sales, marketing, 3D, and engineering teams, with a focus on innovation, scalability, and business alignment.

Senior Product Designer

MAR 2024 - DEC 2024

CTRUH

Assistant Manager, Product Development

SEP 2023 - MAR 2024

BYJU’S

Creative Lead, Product Development

JAN 2022 - SEP 2023

BYJU’S

Senior Creative Associate, Product Development

AUG 2021 - JAN 2022

BYJU’S

Creative Associate, Product Development

JUN 2019 - JUL 2021

BYJU’S

Associate Director, Product Design

JAN 2025 - TODAY

CTRUH

Leading zero-to-one XR product initiatives for top-tier global clients, delivering immersive (AR, VR, MR) shopping experiences. Driving strategic product design in collaboration with sales, marketing, 3D, and engineering teams, with a focus on innovation, scalability, and business alignment.

Senior Product Designer

MAR 2024 - DEC 2024

CTRUH

Assistant Manager, Product Development

SEP 2023 - MAR 2024

BYJU’S

Creative Lead, Product Development

JAN 2022 - SEP 2023

BYJU’S

Senior Creative Associate, Product Development

AUG 2021 - JAN 2022

BYJU’S

Creative Associate, Product Development

JUN 2019 - JUL 2021

BYJU’S

Designed for organisations ranging from global enterprises to emerging innovators.

Head of Web Operations

2017 - 2019

ARCHCULT

Strategized, designed, and developed the online platform of Archcult, the annual symposium of the Department of Architecture (DOA), National Institute of Technology, Tiruchirappalli in 2018 and 2019.

Bachelor of Architecture

2014 - 2019

NIT TRICHY

Head of Web Operations

2017 - 2019

ARCHCULT

Strategized, designed, and developed the online platform of Archcult, the annual symposium of the Department of Architecture (DOA), National Institute of Technology, Tiruchirappalli in 2018 and 2019.

Bachelor of Architecture

2014 - 2019

NIT TRICHY

Head of Web Operations

2017 - 2019

ARCHCULT

Strategized, designed, and developed the online platform of Archcult, the annual symposium of the Department of Architecture (DOA), National Institute of Technology, Tiruchirappalli in 2018 and 2019.

Bachelor of Architecture

2014 - 2019

NIT TRICHY

Brands of Tomorrow S3, JioHotstar

Brands of Tomorrow S3, JioHotstar

Brands of Tomorrow S3, JioHotstar

CRE8 by Graphique, NIT Trichy

CRE8 by Graphique, NIT Trichy

CRE8 by Graphique, NIT Trichy

Presenting my Research Paper, NIT Trichy

Presenting my Research Paper, NIT Trichy

Presenting my Research Paper, NIT Trichy

CTRUH

CTRUH

CTRUH

Lorem ipsum

Lorem ipsum

Lorem ipsum

Cubbon mornings

Cubbon mornings

Cubbon mornings

Sportsfete, NIT Trichy

Sportsfete, NIT Trichy

Sportsfete, NIT Trichy

KSFA Divisions

KSFA Divisions

KSFA Divisions

My favourite world

My favourite world

My favourite world

IIT BHU, Varanasi

IIT BHU, Varanasi

IIT BHU, Varanasi

Designing with Purpose & Passion

Last updated Dec 2025

© 2024 SABA

Designing with Purpose & Passion

Last updated Dec 2025

© 2024 SABA

Designing with Purpose & Passion

Last updated Dec 2025

© 2024 SABA

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