Hey, I'm
Saba,
Currently designing at CTRUH. Previously at BYJU’S.
Based in Bengaluru, India.


I specialize in Zero-to-One projects
Over the years, I’ve built a diverse toolkit — spanning product design, product management, storytelling, animation, coding, marketing, and launching campaigns.
I’ve led zero-to-one SaaS and XR products, scaling them across industries from commerce to learning. My entrepreneurial mindset means I’m constantly working on new ideas, pushing boundaries beyond design into strategy, execution, and impact.
TOOLS
FIGMA
FRAMER
DORA
MAZE
RUTTL
FLUTTER
AFTER EFFECTS
PREMIER PRO
PHOTOSHOP
ILLUSTRATOR
LOVABLE
V0
CURSOR
BOLT
TRAE
YEARS OF EXPERIENCE
YEARS OF EXPERIENCE
YEARS OF EXPERIENCE
6.5+
6.5+
6.5+
A proven track record of delivering outcome-focused design solutions.
A proven track record of delivering outcome-focused design solutions.
A proven track record of delivering outcome-focused design solutions.
PROJECTS WORKED
PROJECTS WORKED
PROJECTS WORKED
50+
50+
50+
Designed and launched over 50 successful projects at various agencies.
Designed and launched over 50 successful projects at various agencies.
Designed and launched over 50 successful projects at various agencies.
LED TEAMS OF
LED TEAMS OF
LED TEAMS OF
60+
60+
60+
Managed teams with 60+ members across different disciplines of design
Managed teams with 60+ members across different disciplines of design
Managed teams with 60+ members across different disciplines of design
BRANDS WORKED
BRANDS WORKED
BRANDS WORKED
25+
25+
25+
Designed for leading brands and companies across multiple industries.
Designed for leading brands and companies across multiple industries.
Designed for leading brands and companies across multiple industries.
Associate Director, Product Design
JAN 2025 - TODAY
CTRUH
Leading zero-to-one XR product initiatives for top-tier global clients, delivering immersive (AR, VR, MR) shopping experiences. Driving strategic product design in collaboration with sales, marketing, 3D, and engineering teams, with a focus on innovation, scalability, and business alignment.
Senior Product Designer
MAR 2024 - DEC 2024
CTRUH
Assistant Manager, Product Development
SEP 2023 - MAR 2024
BYJU’S
Creative Lead, Product Development
JAN 2022 - SEP 2023
BYJU’S
Senior Creative Associate, Product Development
AUG 2021 - JAN 2022
BYJU’S
Creative Associate, Product Development
JUN 2019 - JUL 2021
BYJU’S
Associate Director, Product Design
JAN 2025 - TODAY
CTRUH
Leading zero-to-one XR product initiatives for top-tier global clients, delivering immersive (AR, VR, MR) shopping experiences. Driving strategic product design in collaboration with sales, marketing, 3D, and engineering teams, with a focus on innovation, scalability, and business alignment.
Senior Product Designer
MAR 2024 - DEC 2024
CTRUH
Assistant Manager, Product Development
SEP 2023 - MAR 2024
BYJU’S
Creative Lead, Product Development
JAN 2022 - SEP 2023
BYJU’S
Senior Creative Associate, Product Development
AUG 2021 - JAN 2022
BYJU’S
Creative Associate, Product Development
JUN 2019 - JUL 2021
BYJU’S
Associate Director, Product Design
JAN 2025 - TODAY
CTRUH
Leading zero-to-one XR product initiatives for top-tier global clients, delivering immersive (AR, VR, MR) shopping experiences. Driving strategic product design in collaboration with sales, marketing, 3D, and engineering teams, with a focus on innovation, scalability, and business alignment.
Senior Product Designer
MAR 2024 - DEC 2024
CTRUH
Assistant Manager, Product Development
SEP 2023 - MAR 2024
BYJU’S
Creative Lead, Product Development
JAN 2022 - SEP 2023
BYJU’S
Senior Creative Associate, Product Development
AUG 2021 - JAN 2022
BYJU’S
Creative Associate, Product Development
JUN 2019 - JUL 2021
BYJU’S
Designed for organisations ranging from global enterprises to emerging innovators.
















































Head of Web Operations
2017 - 2019
ARCHCULT
Strategized, designed, and developed the online platform of Archcult, the annual symposium of the Department of Architecture (DOA), National Institute of Technology, Tiruchirappalli in 2018 and 2019.
Bachelor of Architecture
2014 - 2019
NIT TRICHY
Head of Web Operations
2017 - 2019
ARCHCULT
Strategized, designed, and developed the online platform of Archcult, the annual symposium of the Department of Architecture (DOA), National Institute of Technology, Tiruchirappalli in 2018 and 2019.
Bachelor of Architecture
2014 - 2019
NIT TRICHY
Head of Web Operations
2017 - 2019
ARCHCULT
Strategized, designed, and developed the online platform of Archcult, the annual symposium of the Department of Architecture (DOA), National Institute of Technology, Tiruchirappalli in 2018 and 2019.
Bachelor of Architecture
2014 - 2019
NIT TRICHY

Brands of Tomorrow S3, JioHotstar

Brands of Tomorrow S3, JioHotstar

Brands of Tomorrow S3, JioHotstar

CRE8 by Graphique, NIT Trichy

CRE8 by Graphique, NIT Trichy

CRE8 by Graphique, NIT Trichy

Presenting my Research Paper, NIT Trichy

Presenting my Research Paper, NIT Trichy

Presenting my Research Paper, NIT Trichy

CTRUH

CTRUH

CTRUH

Lorem ipsum

Lorem ipsum

Lorem ipsum

Cubbon mornings

Cubbon mornings

Cubbon mornings

Sportsfete, NIT Trichy

Sportsfete, NIT Trichy

Sportsfete, NIT Trichy

KSFA Divisions

KSFA Divisions

KSFA Divisions

My favourite world

My favourite world

My favourite world

IIT BHU, Varanasi

IIT BHU, Varanasi

IIT BHU, Varanasi
Designing with Purpose & Passion
Designing with Purpose & Passion
Designing with Purpose & Passion